A multi-purpose Platform For Location-based Services
The Square Metrics Proximity DMP gathers, processes, and analyzes data from mobile location technologies: BLE Beacons, geofencing, NFC, and QR codes. Thus helping you gain insights and grow your business.
Location-based analytics of your assets and customers
Asset Analytics Features
Discover popular paths in and around your facility. Detect asset usage patterns throughout the day.
RULE ENGINE & ALERTS
Establish zones, create rules, get notified when assets or people enter/exit designated zones.
REAL-TIME LOCATING SYSTEM
Track your assets or staff in both indoor and outdoors in real-time.
MOBILE TRACKING APP & SDK
Use existing staff smartphones for tracking assets. No complex infrastructure installations required.
Customer Analytics Features
Explore visitor footfall trends among your venues and also compare with competitor venues.
Analyze the effectiveness of each Proximity Marketing campaign.
IN-STORE CUSTOMER ANALYTICS
Dive deeper into customer behaviour at each of your venues respectively.
Setup rules to trigger notifications at appropriate times to engage in-store customers.
Why choose us?
No development effort
Our platform is offered as a cloud service. That saves you lengthy and costly implementation and maintenance efforts.
Start with a free plan for testing and pay only for the number of monthly active users. Our pricing is simple.
Data Privacy & Security
We strictly comply to the new General Data Protection Regulations (GDPR) i.e. by storing all data in European data centers.
The Proximity DMP comes with server-to-server APIs and cross platform SDKs for fast integration and data exchange.
A fully hardware and vendor agnostic platform. We support all BLE Beacon technologies (iBeacon & Eddystone) and custom BLE Beacon advertising profiles.
We are a fully-certified Eddystone partner. We support the secure Eddystone-EID, Eddystone URL and Eddystone UID beacon networks.