Customer Analytics For The Physical World
The Square Metrics Proximity DMP gathers, processes and analyzes data from beacons, geofences and NFC. This enables you to create customer centric mobile experiences. All on one cloud platform.
The Proximity Data Management Platform
No development effort
Our platform is offered as a cloud service. That saves you lengthy and costly implementation and maintenance efforts.
The Proximity DMP comes with server-to-server APIs and cross platform SDKs for fast integration and data exchange.
Start with a free plan for testing and pay only for the number of monthly active users. Our pricing is simple.
A fully hardware and vendor agnostic platform. We support all iBeacon, Eddystone and custom beacon advertising profiles.
Data privacy & security
We strictly comply to the new General Data Protection Regulations i.a. by avoiding the storage of personal identifiable information.
We are a fully-certified Eddystone partners. We support the secure Eddystone-EID, Eddystone URL and Eddystone UID beacon networks.
Our Proximity Solutions
Managing widely spread proximity technology networks in different venues can be challenging. The Proximity DMP simplifies infrastructure management so you are staying in control. Set-up, configure and manage large-scale iBeacon, Eddystone, Geofence and NFC infrastructures with our advanced management features. Our cloud-platform provides a variety of features, such as alerts, device diagnostics, telemetry data, predictive maintenance, configuration support and beacon manager apps.
ur proven big data processing capabilities enable you to analyze the collected offline data from all proximity technologies. The Proximity DMP comes with insightful dashboards and live analytics for real-world interactions enabling you to react just in time. Track the effectiveness of your location-based campaigns with analytics data on online to offline conversions, POS performance and frequency of visits. Increase your revenue by understanding truly every step of the customer journey.
The Proximity DMP lets you engage with your customer right at the moment of their buying decision. Our rule engine triggers location-based targeting campaigns based on time, context criteria and visited locations. And it provides analytics, that let you execute precise retargeting based on offline behavior data, once your customer enters an online medium in your omni-channel.
Data privacy & security at Square Metrics
At Square Metrics we care a great deal about the privacy and security of data and we want to create the best possible security conditions for your customers and you. We make it our duty to always follow more security regulations and criteria than just the ones required by law.